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If you value the customer he or she will feel valued and will be more responsive this is extremely important. So the pivot in the see-saw diagram on the previous page is to build relationships.
foreclosures
 
The professional seller of course wants to win the sale today but what he or she is really striving for is the repeat sale next month or even next year and to win recommendations and referrals. Let me explain in a little more detail solution and consultative selling.